Pink Shoes Leave Positive Footprints...

EB Roadshow

The EB Roadshow is generously supported by NatWest.

It brings together successful female founders from every sector along with financiers, professional advisers, politicians and academics.

This interactive forum shares ideas on how to encourage and support more women to scale-up their business. Outcomes from the high-level discussions amongst diverse groups of prominent women and men will contribute to a White Paper to be published in 2019.


First stop for the Roadshow was Cardiff where we met at the National Assembly. Hosted by Joyce Watson AM, Assembly Member for Mid & West Wales / Joyce Watson AC, Aelod y Cynulliad dros Canolbarth a Gorllewin Cymru. 


From NatWest we were warmly welcomed by Kevin Morgan, Senior Director, Business Banking, NatWest Cymru. Pink Shoe founder Helene Martin Gee then outlined some of the history of Pink Shoe and its aims to support the lifelong development of women. Senate Chairman Jill Pay gave an overview of the UK Economic Blueprint and its national remit to encourage more women business-owners to scale-up. Interactive roundtables all discussing a different question were chaired by business leaders and entrepreneurs including: Christine Atkinson; Liz Maher;  Alys Carlton; Lee Sharma; Charley Hagger; Catrin Pascoe; Katy Chamberlain; and Helen Walbey.

Discussions focused on how best to stimulate the growth of scalable Women-owned Businesses (WBs) in the UK and broaden opportunities for female founders so they can contribute to the wider UK economy. Ideas were shared with delegates and the panel of Cheryl Gourlay, Susan Greenwood and Helene Martin Gee, chaired by Jill Pay.

Team EB and all at Pink Shoe and the Pink Sky Foundation appreciate the support from NatWest Cymru which makes the Roadshow possible. Special thanks to Rosie Williamson at NatWest who did a great job organising the event; and Nitesh Patel from Joyce Watson’s office. Thank you!

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